Kristen (Botill) Salzberg ‘00
Director, Acquisition Marketing
Intuit
Marketing leader energized by researching, analyzing and implementing strategic business initiatives that will engage consumers. Previous consultant and entrepreneur passionate about distilling large amounts of data into structured and cohesive business recommendations.
Currently, I lead marketing efforts focused on acquiring small business customers for Intuit QuickBooks. My role encompasses digital media strategy and execution, integrated data analysis, and cross-channel enablement to deliver personalized marketing experiences.